AI Search & GEO / AEO

사고 사슬

Chain of Thought asks an LLM to work through intermediate reasoning steps rather than immediately provide an answer, often with an instruction such as “Think step by step.” Research has found improvements on complex mathematical and logical tasks. By examining premises in sequence instead of jumping directly to a conclusion, models may identify and correct mistaken assumptions during the process. It is commonly regarded as a foundational prompt-engineering technique with demonstrated benefits on suitable tasks.

Business applications and impact#

Can improve mathematical reasoning, logical analysis and multistep problem-solving accuracy while reducing some reasoning errors.

Implementation guidance and considerations#

Use an instruction pattern such as “Think step by step” when appropriate for the task and model.

Large Language Model

LLM

A deep-learning neural network pretrained on extensive text data to understand and generate language in a humanlike form.

Prompt

프롬프트

The instructions and contextual text supplied to an AI language model to elicit a desired answer or action.

Prompt Engineering

프롬프트 엔지니어링

The practice of designing instructions, structure and examples to obtain better results from an AI model.

Answer Engine Optimization

AEO

A strategy for optimizing content so that brands and their content can be cited in the single answers generated by AI search systems or voice assistants.

AI Mode

AI Mode

A search engine mode that replaces a results-list interface with conversational AI answers and interactive exploration.

AI Overviews

AI Overviews

A Google Search feature that synthesizes multiple web sources into an AI-generated summary with source links at the top of the results page.