Content Quality
콘텐츠 품질
The degree to which content is accurate, original, trustworthy, sufficiently detailed and useful for solving a user's problem.
A search visibility loss associated with violations of Google’s spam policies, including manual actions and algorithmic suppression.
구글 페널티
Practitioners often distinguish manual actions, imposed after a human review of a spam-policy violation, from ranking declines caused by algorithmic reassessment. Manual actions appear with their reasons in Search Console’s Security & Manual Actions area and allow a reconsideration request after remediation. Algorithmic declines do not normally come with an individual notice, so diagnosis requires evidence and broader improvements rather than a standard appeal procedure. Link spam, cloaking and abusive large-scale content generation are common causes of enforcement.
Manual actions or algorithmic suppression can cause sharp declines in organic traffic.
Check Search Console for security issues and manual actions. Correct confirmed violations before submitting a reconsideration request where available.
콘텐츠 품질
The degree to which content is accurate, original, trustworthy, sufficiently detailed and useful for solving a user's problem.
오가닉 트래픽
Visits arriving through unpaid search results rather than paid advertisements.
alt 태그
An HTML alternative-text attribute that describes an image when it cannot be displayed or is read by a screen reader.
E-E-A-T
Google's four content-quality considerations: Experience, Expertise, Authoritativeness and Trustworthiness.
H1 태그
The highest-level HTML heading that identifies a web page's main subject.
H태그
HTML headings that organize content into a logical hierarchy and make its structure explicit.