247COMPASS

Organization Schema

Markup describing an organization’s official name, logo, address and contact information. Learn how it works and what to consider in practice.

Structured Data & Semantic Web

조직 구조화 데이터

Organization provides foundational identity information that helps search systems distinguish a brand in a knowledge graph. Use an accessible official logo of suitable quality; the source recommends at least 112 by 112 pixels, while precise requirements vary by feature. contactPoint can describe support phone numbers or email addresses. Relevant sameAs links to official social or reference profiles clarify identity, although they do not guarantee a knowledge panel or direct contact display.

Business applications and impact#

Supports consistent organization identity and authoritative brand information.

Implementation guidance and considerations#

Include an accessible official logo, accurate contactPoint details and relevant verified sameAs links.

Code example#

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "MKTGLab",
  "url": "https://mktg.kr",
  "logo": "https://mktg.kr/images/logos/mktglab-logo.png",
  "sameAs": [
    "https://github.com/mktglab"
  ]
}

Knowledge Panel

지식 패널

A search-results information panel summarizing an entity such as a person, organization or place.

Entity

엔티티

An independently identifiable concept, such as a person, place, organization or object, with a distinct definition.

Knowledge Graph

지식 그래프

A knowledge database that organizes entities and their relationships as a network of nodes and edges.

FAQPage Schema

FAQ 구조화 데이터

Markup that describes a set of frequently asked questions and answers, eligible in supported cases for expanded search presentations.

Google Discover

Google Discover

Google's personalized content feed, which recommends material based on interests and activity without requiring a search query.

JSON-LD

JSON-LD 구조화 데이터

A structured-data format that expresses linked data as JSON in a script element, commonly used in an HTML head.

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