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Schema.org

A collaborative initiative that defines and maintains a shared vocabulary for structured data on the web. Review implementation considerations.

Structured Data & Semantic Web

스키마닷오알지

Schema.org began in 2011 through collaboration among Google, Microsoft and Yahoo, with Yandex also participating. It aims to provide a shared vocabulary rather than a format controlled exclusively by one search engine. Developers and search systems use it to interpret content meaning, and other automated applications may also consume it. Monitor releases for relevant types and properties as the vocabulary evolves, without assuming every addition immediately creates a new search feature.

Business applications and impact#

Provides a common reference vocabulary for interpreting web content and entity relationships.

Implementation guidance and considerations#

Regularly review relevant new types and properties and their implementation guidance.

Code example#

{
  "@context": "https://schema.org",
  "@type": "Thing",
  "name": "Schema.org",
  "description": "구글, 마이크로소프트, 야후, 얀덱스가 공동 후원하는 구조화 데이터 표준 어휘"
}

FAQPage Schema

FAQ 구조화 데이터

Markup that describes a set of frequently asked questions and answers, eligible in supported cases for expanded search presentations.

Google Discover

Google Discover

Google's personalized content feed, which recommends material based on interests and activity without requiring a search query.

JSON-LD

JSON-LD 구조화 데이터

A structured-data format that expresses linked data as JSON in a script element, commonly used in an HTML head.

QAPage Schema

Q&A 구조화 데이터

Structured data for a page containing one question with multiple answers contributed by users.

TVSeries Schema

TV 시리즈 구조화 데이터

Markup describing a television series, including seasons, episodes, broadcast dates and cast.

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