Snippet

Search snippets are generated primarily from page content, and a meta description may be used when it provides a useful summary. Google can select passages that better match the query, so a carefully written description may not appear verbatim. Review actual results for relevant queries to identify which passages are being selected and use those patterns to improve the clarity and structure of the page.

Business applications and impact#

Helps users judge whether a result addresses their intent.

Implementation guidance and considerations#

Write a clear meta description and concise, informative body passages that accurately summarize the page.

Code example#

<!-- 스니펫은 대개 메타 디스크립션 기반으로 생성됨 -->
<meta name="description" content="Schema.org 기반 구조화 데이터로 리치 결과를 얻는 방법을 15분 안에 정리했습니다.">