Technical SEO & Web Infrastructure

HTTPS

HTTPS encrypts communication between clients and servers to reduce interception and tampering through man-in-the-middle attacks. Google announced HTTPS as a ranking signal in 2014, while Chrome warns users about insecure HTTP pages. After migration, images or scripts still requested over HTTP can create mixed-content problems, causing resources to be blocked or warnings to appear. Audit resource references to ensure secure delivery throughout the page.

Business applications and impact#

Supports user trust, avoids insecure-page warnings and contributes a recognized search signal.

Implementation guidance and considerations#

Regularly check for mixed content caused by requests for HTTP resources.

301 Redirect

301 리디렉션

An HTTP status code indicating a permanent move to a new URL and supporting the transfer of link equity.

302 Redirect

302 리다이렉트

An HTTP response code indicating that a resource is temporarily available at another URL.

404 Not Found

404 오류

An HTTP client-error status indicating that the requested resource was not found.

hreflang Attribute

hreflang

An HTML annotation identifying language and regional alternatives for a multilingual site.

HTTP Status Code

HTTP 상태 코드

A three-digit response code describing the outcome of an HTTP request.

IndexNow Protocol

IndexNow

A protocol for notifying participating search engines when website content changes.